As the Publicity Chair for Alpha Phi Omega, a national coed service fraternity, I wanted to create a new form of advertisement to get our name out there on campus. I came up with the idea of designing small buttons that would be specific to Miami University's chapter of Zeta Delta. I created four different designs that would all be printed and handed out at the first meeting. My goal with these was to make other students question what the fraternity was all about, in hopes to give brothers a starting point in talking about the organization. The buttons also matched the color scheme, font, and style of all the rush material to help with branding Alpha Phi Omega.