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AMAZON STOREFRONT
HYDRANT INC.
New to entering the Amazon ecommerce space, Hydrant Inc. needed a revamp of their virtual storefront to reflect their playful brand. The updated content blocks focus on new customer education, brand recognition, and product usage. A mix of motion and still graphics creates an engaging user friendly shopping experience.
CREDITS
Ro Arpino, Natalie Shell, Lindsey Swedick, Elizabeth Lee
NOT SAYIN' I'M A GOAL DIGGER
STRATEGIC GOALS
1
FUNCTION OVERVIEW
Outline all function lines' purpose, usage, and ingredients to allow consumers to make the best choice for their needs
2
VALUE PROPOSITION
Highlight the stand-out benefits of Hydrant to make a strong selling point about the value of all products.
3
BRAND EDUCATION
Inform and educate potential customers of Hydrant's history, purpose and initiatives, and core principles.



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